Builtrix is led by CEO and co-founder Javad Hatami,whose entrepreneurial journey began with the successful exit from his previous startup, Optishower, in 2020. With over 9 years of experience in building and scaling startups, Javad’s strategic leadership has been pivotal in Builtrix’s rapid growth and market penetration. His expertise in identifying product-market fit and leveraging his partner network has enabled Builtrix to innovate in the energy intelligence sector, securing major EU grants and achieving significant milestones in sustainability and technology integration.

Builtrix has made a significant impact on its local ecosystem and broader EU markets through transformative projects. Notably, it is converting the Palácio de Gelo in northern Portugal into a local energy hub, highlighting its advanced technology integration capabilities. Moreover, over 600 public buildings in Rome, Italy, have adopted Builtrix’s solutions to enhance energy efficiency. These initiatives underline Builtrix’s technological expertise while driving economic growth, attracting investor interest, and advancing sustainability goals. As a result, these implementations have led to a reduction of over 2,500 tons of CO2 emissions, demonstrating substantial environmental and economic benefits.

Builtrix’s success underscores vital lessons for scale-ups and investors. By focusing on core pain points like energy cost reduction, particularly crucial in Southern Europe such as Portugal, we drove market adoption of energy analytics solutions. We learned to address primary needs first—cost reduction—before promoting sustainability benefits as a secondary advantage. This approach ensures alignment with market incentives and accelerates adoption. Understanding and addressing core market drivers remains pivotal for achieving sustainable growth and customer engagement in the energy management sector.

Builtrix has successfully funded its development through a combination of bootstrap efforts and strategic investments, positioning itself as a innovator in the energy intelligence sector. Initially bootstrapped with internal funds and revenue generated from early clients, Builtrix focused on proving its concept and gaining traction in the market. This approach enabled the company to build a robust product and establish credibility within its home ecosystem in Portugal. As Builtrix expanded its ambitions to scale its technology and market reach, it strategically pursued external investments toa ccelerate growth. The company secured significant funding from public grants, totaling over €1 million from various European Union projects. These grants not only provided crucial financial support but also validated Builtrix’s innovative solutions on a larger scale.

Builtrix aims to sustain and expand its success by enhancing its AI and big data analytics capabilities for more precise energy management insights. The company plans to deepen partnerships in the hospitality sector and establish itself as a market leader by collaborating with key stakeholders. Additionally, Builtrix intends to broaden its market footprint, targeting sectors like retail and real estate to drive further growth and establish itself as a trusted provider of energy intelligence solutions across diverse industries.